WORDS BY MIKEY AGULTO
Today, September 14, Google showcased several new features to its search engine on Google.com.ph and demonstrated how us Pinoys can take advantage of Google search.
“It’s clear that search has become a very important part of the way Pinoys use the web to find information,” says Jay Trinidad, search product marketing manager of Google Asia-Pacific.
“Pinoys should expect more from their search engine, and we are here to show that Google can deliver relevant results.”
He also gave us a little background on the topic of “Pinoy Searchology,” a series of tips and tricks we never knew existed that could save us loads of time and energy. It's amazing how a webpage with two simple buttons can turn out to be the best thing that ever happened to the world wide web.
1. Keep it short and simple. Using too many words in a query is mistake most of us do not bother minding, yet this hinders users from finding a dead on result. Avoid phrases and minimize it to a word, a proper name if possible.
2. Eliminate unwanted results. Words with a multiple meanings such as “salsa” can be a pain in search engines, but Google is trying to fix all that. You can type in [salsa –dancing] if you want to opt for the dip and eliminate results for the dance.
3. Use contextual words to indicate the kind of result you want. Adding words such as “tutorial” or “restaurant” to your searches can greatly influence search results. Try to keep it contextualized and make it a habit to indicate the nature of your search.
4. Find a word on the page. Having to find a word on a webpage you clicked only to end up not seeing it at all is another common hassle. All it takes is a little [Ctrl + F] to search for your word.
5. Use quotation marks to search for an exact phrase. To search for exact phrases, place quotation marks around your query terms. Typing [“Benigno Aquino III”] will save you the time of having to go through websites that doesn’t feature any Aquino quotes in it.
6. Type DEFINE: to learn what a word really means. Typing any word on Google will give you search results, but the word’s definition may not be one of them. Users can instead type [DEFINE:] followed by your word to come up with exact results.
7. Type FILETYPE: to find documents of a particular kind. When finding documents of a particular kind, say, a PowerPoint presentation, users can type [FILETYPE: PPT] to find documents in PowerPoint format. It’s that easy.
Next: Google as a one-step calculator and four new Google features