Slaved over and conceptualized with blood, sweat and tears, advertisments for technology are as competitive as the brands themselves. With a fresh new gadget rolling in every few months, it's not surprising that the ads for these products seek to earn a spot in your memory (and hopefully your credit card bill). We have below some of the most eye-catching tech commercials of 2011, some earning millions of views, others seemingly flying below the radar but all being something to see.
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Western Digital introduces the mighty My Book Duo
Wini Camacho was part of the team that came up with the original X-Class concept
Remember Ian Fleming's 'Chitty Chitty Bang Bang'?
Two FHM sportswriters argue over the Kyrie Irving-Isaiah Thomas trade