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Jun 4, 2010
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Ford is putting fresh tire tracks on the Internet as they launch three online avenues where fans of the American carmaker and the soon-to-be-launched Ford Fiesta may be able to check out cool new details regarding the said car. [firstpara]

The first of these online portals is ConnectWithFiesta.com, a website specifically made for fans of the diminutive but powerful Ford Fiesta. Fiesta owners, soon-to-be-Fiesta owners and of course, every car aficionado are encouraged to visit this site to follow the Ford Fiesta campaign and get details about this impressive subcompact vehicle.

 

Ford.com.ph is now also up and about as we speak. On the site, valuable information for prospective Ford buyers will be made available including showroom and service locations as well as product information. In line with the Fiesta digital campaign, the website will be practicing “permission marketing in capturing visitors' basic information that will support updates and marketing information leading to the public launch of the new Ford Fiesta.”

Ford is also reaching out to this generation of social network users with the launch of their “Ford Fiesta in the Philippines” Facebook page. Not only will the page hand out updates regarding the car, it’s also giving out Ford Fiesta Scale Models (1:18). Simply click the “Like” button on the page, and this will let you access the Fiesta Scale Model giveaway promotion tab. Winners will be randomly selected, though, so just keep your fingers crossed! Promo runs from June 3 to September 30, 2010.

WORDS BY: GELO GONZALES

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