Any of you up for a little explorin' this summer?
Who are we kidding? Of course we all are!
Huddle up, boys and girls: Top-notch denimwear brand Wrangler just launched its True Wanderer digital campaign which has the awesome goal of giving 10 Pinoys an epic road trip experience...free of charge! We believe we've got your attention now.
This campaign is open to all local motorcycle riders, and joining is very easy:
- Take a photo of yourself together with your bike
- Post it on the campaign's microsite
- Write down why you should be chosen as a "True Wanderer"
- Pray that you'll be among the lucky 10 finalists who will be chosen by a panel of bike experts and travel enthusiasts.
Interested riders can submit their photos until April 15, which means that there's plenty of time to cook up something nice and creative for your shots and explanation. If Lady Luck smiles on you, you'll go on a five-day all-expenses-paid trip (from May 1 to 5, 2015) in select locations (TBA) around the country while riding your bike and wearing sweet Wrangler merch.
Sounds fun, yes? But wait—it gets even better!
As part of the campaign, each of the ten finalists will document their adventures so people can check out their exploits online. At the end of the journey though, only one will be proclaimed as the Philippines' True Wanderer, a title which comes with a KTM 390 motorcycle (pictured above) and P100,000 worth of Wrangler products. Hell-freakin'-yes!
But the "Whoa!"-factor doesn't end there. Wrangler's True Wanderer campaign is actually an Asia-Pacific-wide competition; the winner of the Philippine leg will go up against the winners from 11 other countries. And what's the ultimate prize? Specific deets haven't been revealed, but logic dictates it'll even be grander!
Is the road-lovin', bike-ridin', denim-wearin' traveller in you feeling lucky? Then you know what to do!