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LOOK: Pia Wurtzbach Slays As Ginebra's Newest Calendar Girl

How do you get any better than Queen P?
by Emmanuel Calingacion | Oct 24, 2018
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This 2019, a Filipino icon marks the 185th anniversary for Ginebra San Miguel. World-class quality, excellence, and popularity are just some of the qualities that Ginebra shares with their latest Calendar Girl, 2015 Miss Universe Pia Wurtzbach.

It’s no secret that before becoming our Queen P, Pia was already an unabashedly determined woman who was never afraid to take on challenges, including joining Binibining Pilipinas three times before winning. She is only the third Filipina to be crowned Miss Universe in the prestigious pageant’s storied history, and her drive and grit wowed her fans around the world.

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“Pia is the perfect person to represent the brand, especially that we will be celebrating next year Ginebra San Miguel’s 185th anniversary,” said Ron Molina, marketing manager of the oldest and one of the most respected liquor company. “Pia is the epitome of what the brand stands for.”

With her determination to achieve her goals, no matter how difficult, her courage to face challenges and struggles that threaten to surmount her, her dedication and motivation to provide for her family, and her advocacy for HIV/AIDS awareness and women empowerment—Pia has proven time and time again that she is a strong Filipina.

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