Staying true to their “Habang tumatagal, lalong sumasarap” slogan, Tanduay is making deals sweeter on the other side of the world after the local rum brand formally signed a sponsorship agreement with none other than the reigning NBA Champions.
In a Facebook post, the US arm of Tanduay announced that they’ve agreed to become an official sponsor for the Golden State Warriors.
Tanduay President Lucio Tan Jr. who once studied in the US told Balitang America that he was an avid fan of the Warriors which was one of the main reasons they decided to pursue the deal. “We think that the crowd of NBA is the same crowd that drinks Tanduay, the rums and all these drinks so we decided to tie-up with NBA, especially the champion team Golden State Warriors,” he said.
For Tanduay, this partnership means we will see more of the Filipino brand’s logo displayed in the whole Oracle Arena including the score boards and the jumbotron. There’s also going to be an exclusive Tanduay Rum Club luxury suite located at the mezzanine area where specialty craft cocktails will be served.
Aside from these, Tanduay will be in charge of the booze during the annual Warriors’ Filipino Heritage Night event this October 29.
We’re just hoping that this partnership leads to greater things for Pinoy NBA fans out here like a promotional Warriors PH tour courtesy of Tanduay. Who knows, we might even see the Warriors toasting Tanduay instead of popping the traditional championship champagne if they win back-to-back next year.