Jollibee may have hit the honey pot with its 'Kwentong Jollibee Valentine Series,' but local TV commercials have long been depicting Filipinos' fascination with love. And we're not just talking about those kilig-inducing affairs of the heart, the kind that calls to mind many old-timey, fairy tale-inspired moments that push us to sing, dance, fly (not in the way La La Land disappointingly does it, of course, but that's another story).
FHM takes you back in time when brands played up love in all its sweet, bitter, wrinkled, and uplifting glory. These 8 classic ads captured Pinoys as they experienced romance, heartaches, and everything in between...
When you seek consolation in a bottle after a lovers' quarrel
That drenched looker is Lovi Poe's mom, btw
When you're dating a high-maintenance girl
Novelty songs are must-haves
When your lame pickup line works at the bar
The commercial that launched our November 2015 covergirl
When your partner loves to travel as much as you do
Who the hell wears only overalls in freaking Baguio?!
When all you can do is smile whenever the two of you are together
When flouride is life
When you realize that food is actually love
It's important to know your priorities
When you endure anything to be with him/her
Irma Adlawan with the Best Actress chops even in TV spots
When your relationship is living proof of 'forever'
Sometimes, it all boils to the accompanying theme