The Victoria Court hotel chain scored points with its LGBT Pride Month ad. The tagline says it all: "Everyone's welcome here."
Victoria Court uploaded the ad via Facebook on June 23, 2017. As of 11 a.m. on Tuesday, June 27, the ad has been viewed 796,000 times and shared 4,952 times. It has also gotten 18,000 reactions and over 1,500 comments.
While there will always be bigots who prefer to sow hate in comment threads, there are many others who cancel out the negativity with their positive insights.